When it comes to advertising, video ads are one of the most-often-used techniques. You need to get your users’ attention, and nothing works better than a series of moving images that captivate them.
Pitching to your users to buy your product is a different thing; it comes at a later stage. First and foremost, you need to make them interested in the story you are trying to pitch. Shrouding your pitch within a story has a good chance of sitting well with your users. And it is often employed traditionally over other types of advertising, like textual- and image-based advertising.
Especially with the rise of platforms like YouTube and Facebook (thanks to their incorporation of videos), more and more all the platforms are shifting toward serving more video-based content. This is so because it guarantees more retention time in social media platforms.
For advertisers, they can use this growing trend to leverage it in their favor as well. With the help of video ads, you can increase your reach to more people.
But the problem remains: creating video ads can be a pain, especially if you don’t know the basics of video editing.
Creating a video from scratch is not only tiresome but you also would have to do a lot of trial and error. Plus, without the right tools, you wouldn’t know whether you are on the right path or not.
Along with this, there are other technical complexities:
a) You probably have to have a script because you want to have an engaging script layout for your advertisement. More often, you will have to end up shelling out a good amount of money for this.
b) Along with learning how the editing software works, you probably would require video-recording equipment, which will also cost you up-front.
c) One of the key components to a video is clean sound. Because even if you end up making a good graphic-based video, unless you have a corresponding audio track, the message delivery will be ineffective. For a proper pitch to your users through video, both audio and video should work hand in hand. To implement this, you might require additional hardware and advanced software.
All these complexities will end up costing you more than the actual benefit you are getting from advertising.
This is exactly where VidBullet comes in.
What Is VidBullet?
VidBullet is an automated video creation software. Yes, you have heard that right, there is an automated solution for all your worries. Now you don’t need to worry about whether you are technically sound with video editing or paying very high fees for third-party tools.
This one tool has been made explicitly taking into consideration that there are people who want to make video-based ads but might not have the technical capability for it. This is one of those tools you never thought existed. But then there’s the power of the Internet and innovation for you!
VidBullet helps you create videos that not only can help you with marketing videos but also help you with increasing your brand’s awareness on your website and social networking websites.
What Does It Do?
VidBullet makes use of your demands and your organization’s data to create good-looking and engaging videos within 3 minutes! Yes, you heard that right—3 minutes! Not only is the company trying to make good videos which can bring in good responses, but it also aims to make the entire process very smooth and fast.
VidBullet is, in fact, the pioneer of this industry—one of the first businesses to target automated video creation niche. It has also been in the industry for the past 10 years, so they have all the expertise to deal with customer expectations and keep up with the changing trends.
Here, I must say, they have got their own set of competitors. But most of them lack the usability and ease which VidBullet provides.
VidBullet offers you prebuilt templates to use where you can put your own content and be ready to publish it in minutes. Some of these templates are often used by news media organizations for reporting viral videos.
With a wide array of templates, it can also be used to create other types of videos like explainer videos or slideshows.
You can use it for different purposes, such as the following:
- It can help you create videos for your products, thus leading to an increase in sales.
- It can help local businesses to create videos targeting specific audiences.
- You can create videos for profile-building to be used in freelancing websites like Freelancer and other gig-based websites.
- As an extension to the previous point, it gives you the ability to create engaging videos that show your skill set and expertise.
- You can create videos for platforms like YouTube and Facebook, which increases your company’s social media presence.
- You can create viral videos that get clicked and shared.
New Features of VidBullet 2.0
Recently, VidBullet had gone through a complete overhaul with new features being added to the software. Some of these include:
a) Asset Library. Now you are provided with a huge asset library consisting of royalty-free images, audios, and videos which you can incorporate in your video. It also comes with a search engine to make it easy for you to find just the right element for your video.
b) VidBullet FX. Now you can tweak minute details of the video like transition animation, fonts, text effects, and so on.
- c) Other added custom features:
- Custom Music
- Custom Videos
- Custom Logo
- Custom Voice Overs
- d) Mixer. You can now mix clips from different videos to make it more appealing.
Who Is behind VidBullet?
The founder of VidBullet is Chris Munch. Chris is quite famous in Internet circles, known for his Internet advertising, copywriting, and doing consultancy work as well.
He has been working in this industry for the past 15 years, and his content has reached more than 30 million views. He has been part of three successful business ventures: MunchWeb, Press Cable, and AmpiFire.
MunchWeb is basically an entrepreneurship blog where he shares his knowledge and expertise in the field. He usually writes about how to run viral campaigns, run a blog network, and so on. Along with it, he also offers Internet software solutions such as Vidbullet.
Press Cable is a company which aims to revolutionize the PR industry with making PR advertising more effective so that it reaches more and more people.
His recent venture is AmpiFire, which is quite an exciting piece of tech. With AmpiFire, Chris Munch and his team aim to build the world’s first amplification engine. With AmpiFire, you can advertise your content across different authority websites to help drive traffic and sales.
With much experience in this field, he understood the potential of video-making for any Internet business and how there was a big disparity when it comes to video-making. Hence the inception of VidBullet.
What Does VidBullet Include?
VidBullet has made its entire software cloud-based. Now you don’t have to worry about installing anything anywhere. Plus, you get to access the service from anywhere around the world.
It is a very straightforward tool with more emphasis in making it user-friendly. As such, you just have to put in your details and let VidBullet do the magic.
How to Create Your Own Videos
- Choose the template.
VidBullet gives you tons of templates to work with. These templates have been chosen by carefully analyzing what type of video templates are used by performing piece of content, be it text, image, or video.
So you can choose the appropriate template that suits your needs, and you are ready to go.
- Fill out the form.
After choosing the right template, you have to put in all the essential data that you want to be displayed. Add your voice over to the video, and you are good to go.
If you don’t want to put your own voice track to the video, you are provided with the facility of instant voice-overs through which you can convert any text in your video to one with American, British, or Indian accent.
- Hit the Publish button.
Once you are done with the above two steps, you just click the Publish button. It will render your video in M4A format for universal playback.
What Is the Price of VidBullet?
VidBullet offers you two plans or licenses to choose from: personal and commercial. Personal plan starts from $47, whereas commercial license starts from $67.
So what is the major difference between both the licenses, and which one should you go for?
Both of these licenses come packed with the newly introduced features such as custom music, custom voice-overs, and so on. The only place they differ is across three domains:
a) With commercial license, you can create unlimited videos, but with personal, there is a cap of 50 videos that you can create per month.
b) With a commercial license, you are provided with 100 stock images, compared to personal where you are provided with only 50.
c) You cannot sell your videos to clients with a personal license (more on that later).
As you can see, if you are a big organization and plan to create multiple campaign videos for different products or services, or you want to increase your video presence on different social media platforms, then you should definitely go for the commercial plan.
However, if you plan to use it to create only a couple of video ads and be done with it, there is no point buying the commercial license.
One of the interesting features offered by commercial license is that you can sell videos to clients. This is a very interesting feature offered by VidBullet. Since you can create your own videos, you can also sell these videos on freelance websites to earn some money. In this way, you can actually create additional sources of money for you and your business.
You also get a training course worth $197, bundled free of cost with the commercial license.
- Lots of templates to choose from.
- Makes it easier to create videos.
- Lots of positive testimonials for the tool.
- Lots of custom images and videos to use.
- Very few editing options to choose from.
- Even though you are provided with selected templates, it might not be able to satisfy your requirements.
For Whom Is This Tool?
This tool can be effectively be used effectively in the following domain:
Doing e-commerce business involves a lot of selling and buying of products. While texts and images can be a good way to lure customers to try new stuff, the best way to retain their attention is through videos.
You can create product videos to generate more sales.
B) Content Marketing
If you are managing a website, often you might feel the need to include videos in your posts. After all, you don’t want to bore your viewers through text-based content. You can make use of videos to offer new types of content to your viewers.
C) Affiliate Marketing
Similar to e-commerce, you can use the same method to promote affiliate products to increase your earning.
D) Social Media
To increase your presence on social networking websites, you can make use of VidBullet to create engaging content.
One of the other areas where VidBullet can be used effectively is in coaching. Teaching industry has undergone a massive shift, with a lot of educators in different domains preferring to go online to share their knowledge with more and more people.
To entice viewers to enroll for your course, you need an exciting sales pitch. For this, one of the best ways is to create a convincing video sales pitch. With the help of VidBullet you can do so effectively.
Who Should Not Buy This Tool?
Although this tool helps you create videos with ease, you don’t get much independence when it comes to tweaking.
You as a business owner might be interested in how the business looks to other people. With VidBullet, even though it provides a lot of templates to choose from, you aren’t provided with customization options.
This restricts you to tweak it to the finest details you may want to customize in.
So if you are expecting videos that stand out and describe your brand in a very specific manner, this tool might not be for you.
VidBullet is a straightforward tool with one task: help you create videos within minutes. In that regard, it does a great job. But if you are looking for more customization and fine tweaking options, then it won’t be able to help you as much.
I hope you have enjoyed my Vidbullet Review. If you have any doubt or queries, please let me know in the comment box. I will be glad to assist you.